{"id":72804,"date":"2026-09-21T17:21:16","date_gmt":"2026-09-21T15:21:16","guid":{"rendered":"https:\/\/www.dircom.org\/?post_type=tribe_events&#038;p=72804"},"modified":"2026-09-29T17:58:45","modified_gmt":"2026-09-29T15:58:45","slug":"presentacion-del-estudio-sobre-el-impacto-de-la-ia-en-la-comunicacion-corporativa","status":"publish","type":"tribe_events","link":"https:\/\/www.dircom.org\/ca\/evento\/presentacion-del-estudio-sobre-el-impacto-de-la-ia-en-la-comunicacion-corporativa\/","title":{"rendered":"Presentaci\u00f3n del estudio sobre el impacto de la IA en la Comunicaci\u00f3n Corporativa"},"content":{"rendered":"<p>La<strong> inteligencia artificial<\/strong> ya forma parte de la realidad de los departamentos de Comunicaci\u00f3n y Asuntos Corporativos: el 85 % de los profesionales considera que tendr\u00e1 un potencial alto o muy alto para transformar la funci\u00f3n en los pr\u00f3ximos tres a\u00f1os, pero solo el 50 % se siente preparado para liderar su implantaci\u00f3n.<\/p>\n<p><strong>Dircom y <a href=\"https:\/\/www.foroia.es\/\" target=\"_blank\" rel=\"noopener\">Foro IA<\/a><\/strong> presentan, en exclusiva para sus socios y miembros, el estudio desarrollado conjuntamente a partir de los datos recogidos este verano entre los socios de Dircom. Un encuentro conducido por Jorge \u00c1lvarez Naveiro, secretario general de Dircom y miembro del Foro IA, para conocer sus principales conclusiones y analizar, de la mano de<strong>\u00a0expertos en comunicaci\u00f3n<\/strong>,<strong> los retos y oportunidades que plantea esta transformaci\u00f3n para la profesi\u00f3n<\/strong>.<\/p>\n<h4>PROGRAMA<\/h4>\n<p><strong>09:30 h Bienvenida<\/strong><\/p>\n<ul>\n<li><strong>Joaqu\u00edn Mouriz<\/strong>.<strong>\u00a0<\/strong>Presidente de Dircom<\/li>\n<li><strong>Fernando Polo<\/strong>. Presidente de Foro IA<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><strong>09:40 h Presentaci\u00f3n de las principales conclusiones del informe<\/strong><\/p>\n<ul>\n<li><strong>Eduardo Bartolom\u00e9<\/strong>. Director de Comunicaci\u00f3n de Siemens<\/li>\n<\/ul>\n<p id=\"isPasted\"><strong>10:00 h Mesa redonda\u00a0<\/strong><\/p>\n<ul>\n<li><strong>Alberto Baltan\u00e1s<\/strong>. Head of Corporate Information &amp; Communications Projects. Grupo Santander<\/li>\n<li><strong>Cristina Casares<\/strong>. Head of Digital Communication. Sanitas &amp; Bupa Europe and Latam<\/li>\n<li><strong>Carlos Fern\u00e1ndez<\/strong>. Responsable de Digitalizaci\u00f3n y Data Driven de Comunicaci\u00f3n y Marca. Repsol<\/li>\n<\/ul>\n<p><u><\/u><u><\/u><u><\/u><u><\/u><u><\/u><u>Modera:<\/u> <u><\/u><u><\/u><strong><u><\/u>C\u00e9sar de la Cruz<\/strong>. Corporate Communication Director. Oracle<\/p>\n<p><strong>10:50 h Coloquio<\/strong><\/p>\n<p><strong>11:00 h Despedida y caf\u00e9 networking<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>PLAZAS LIMITADAS | ACTIVIDAD EXCLUSIVA PARA SOCIOS | Reserva por orden de confirmaci\u00f3n<br \/>\nPara cualquier duda puedes ponerte en contacto con Eventos Dircom en: <a href=\"mailto:belen.gijon@dircom.org\">belen.gijon@dircom.org<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La inteligencia artificial ya forma parte de la realidad de los departamentos de Comunicaci\u00f3n y Asuntos Corporativos: el 85 % de los profesionales considera que tendr\u00e1 un potencial alto o muy alto para transformar la funci\u00f3n en los pr\u00f3ximos tres a\u00f1os, pero solo el 50 % se siente preparado para liderar su implantaci\u00f3n. Dircom y Foro IA presentan, en exclusiva para sus socios y miembros, el estudio desarrollado conjuntamente a partir de los datos recogidos este verano entre los socios&#8230;<\/p>\n","protected":false},"author":708,"featured_media":72805,"template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_tribe_events_status":"","_tribe_events_status_reason":"","_tribe_events_is_hybrid":"","_tribe_events_is_virtual":"","_tribe_events_virtual_video_source":"","_tribe_events_virtual_embed_video":"","_tribe_events_virtual_linked_button_text":"","_tribe_events_virtual_linked_button":"","_tribe_events_virtual_show_embed_at":"","_tribe_events_virtual_show_embed_to":[],"_tribe_events_virtual_show_on_event":"","_tribe_events_virtual_show_on_views":"","_tribe_events_virtual_url":"","footnotes":"","_members_access_role":[],"_members_access_error":""},"tags":[],"tribe_events_cat":[118],"class_list":["post-72804","tribe_events","type-tribe_events","status-publish","has-post-thumbnail","hentry","tribe_events_cat-presentaciones","cat_presentaciones"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Dircom y Foro IA presentan, en exclusiva, el estudio desarrollado conjuntamente a partir de los datos recogidos este verano entre los socios de Dircom.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Olga Reviejo\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.dircom.org\/ca\/evento\/presentacion-del-estudio-sobre-el-impacto-de-la-ia-en-la-comunicacion-corporativa\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 5.0.2\" \/>\n\t\t<meta property=\"og:locale\" content=\"ca_ES\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Asociaci\u00f3n de Directivos de Comunicaci\u00f3n - Dircom\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Presentaci\u00f3n estudio sobre IA y Comunicaci\u00f3n\" \/>\n\t\t<meta property=\"og:description\" content=\"Dircom y Foro IA presentan, en exclusiva, el estudio desarrollado conjuntamente a partir de los datos recogidos este verano entre los socios de Dircom.\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/www.dircom.org\/ca\/evento\/presentacion-del-estudio-sobre-el-impacto-de-la-ia-en-la-comunicacion-corporativa\/\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2026-09-21T15:21:16+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2026-09-29T15:58:45+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:title\" content=\"Presentaci\u00f3n estudio sobre IA y Comunicaci\u00f3n\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Dircom y Foro IA presentan, en exclusiva, el estudio desarrollado conjuntamente a partir de los datos recogidos este verano entre los socios de Dircom.\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/evento\\\/presentacion-del-estudio-sobre-el-impacto-de-la-ia-en-la-comunicacion-corporativa\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/agenda_dircom\\\/#listItem\",\"name\":\"Esdeveniments\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/agenda_dircom\\\/#listItem\",\"position\":2,\"name\":\"Esdeveniments\",\"item\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/agenda_dircom\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.dircom.org\\\/agenda_dircom\\\/category\\\/presentaciones\\\/#listItem\",\"name\":\"Presentaciones\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.dircom.org\\\/agenda_dircom\\\/category\\\/presentaciones\\\/#listItem\",\"position\":3,\"name\":\"Presentaciones\",\"item\":\"https:\\\/\\\/www.dircom.org\\\/agenda_dircom\\\/category\\\/presentaciones\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/evento\\\/presentacion-del-estudio-sobre-el-impacto-de-la-ia-en-la-comunicacion-corporativa\\\/#listItem\",\"name\":\"Presentaci\\u00f3n del estudio sobre el impacto de la IA en la Comunicaci\\u00f3n Corporativa\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/agenda_dircom\\\/#listItem\",\"name\":\"Esdeveniments\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/evento\\\/presentacion-del-estudio-sobre-el-impacto-de-la-ia-en-la-comunicacion-corporativa\\\/#listItem\",\"position\":4,\"name\":\"Presentaci\\u00f3n del estudio sobre el impacto de la IA en la Comunicaci\\u00f3n Corporativa\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.dircom.org\\\/agenda_dircom\\\/category\\\/presentaciones\\\/#listItem\",\"name\":\"Presentaciones\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/#organization\",\"name\":\"Asociaci\\u00f3n de Directivos de Comunicaci\\u00f3n\",\"description\":\"Dircom\",\"url\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/socio\\\/olga-reviejo\\\/#author\",\"url\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/socio\\\/olga-reviejo\\\/\",\"name\":\"Olga Reviejo\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/evento\\\/presentacion-del-estudio-sobre-el-impacto-de-la-ia-en-la-comunicacion-corporativa\\\/#authorImage\",\"url\":\"\\\/\\\/www.gravatar.com\\\/avatar\\\/694367c6376b2da7070d381d3394a6bb?s=96&#038;r=g&#038;d=mm\",\"width\":96,\"height\":96,\"caption\":\"Olga Reviejo\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/evento\\\/presentacion-del-estudio-sobre-el-impacto-de-la-ia-en-la-comunicacion-corporativa\\\/#webpage\",\"url\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/evento\\\/presentacion-del-estudio-sobre-el-impacto-de-la-ia-en-la-comunicacion-corporativa\\\/\",\"name\":\"Presentaci\\u00f3n estudio sobre IA y Comunicaci\\u00f3n\",\"description\":\"Dircom y Foro IA presentan, en exclusiva, el estudio desarrollado conjuntamente a partir de los datos recogidos este verano entre los socios de Dircom.\",\"inLanguage\":\"ca\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/evento\\\/presentacion-del-estudio-sobre-el-impacto-de-la-ia-en-la-comunicacion-corporativa\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/socio\\\/olga-reviejo\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/socio\\\/olga-reviejo\\\/#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/www.dircom.org\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/1080x500_Web_EstudioIA.jpg\",\"@id\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/evento\\\/presentacion-del-estudio-sobre-el-impacto-de-la-ia-en-la-comunicacion-corporativa\\\/#mainImage\",\"width\":1080,\"height\":500,\"caption\":\"Estudio Dircom - Foro IA\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/evento\\\/presentacion-del-estudio-sobre-el-impacto-de-la-ia-en-la-comunicacion-corporativa\\\/#mainImage\"},\"datePublished\":\"2026-09-21T17:21:16+02:00\",\"dateModified\":\"2026-09-29T17:58:45+02:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/#website\",\"url\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/\",\"name\":\"Dircom\",\"alternateName\":\"Asociaci\\u00f3n de Directivos de Comunicaci\\u00f3n\",\"description\":\"Dircom\",\"inLanguage\":\"ca\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.dircom.org\\\/ca\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO -->\n\n","aioseo_head_json":{"title":"Presentaci\u00f3n estudio sobre IA y Comunicaci\u00f3n","description":"Dircom y Foro IA presentan, en exclusiva, el estudio desarrollado conjuntamente a partir de los datos recogidos este verano entre los socios de Dircom.","canonical_url":"https:\/\/www.dircom.org\/ca\/evento\/presentacion-del-estudio-sobre-el-impacto-de-la-ia-en-la-comunicacion-corporativa\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BreadcrumbList","@id":"https:\/\/www.dircom.org\/ca\/evento\/presentacion-del-estudio-sobre-el-impacto-de-la-ia-en-la-comunicacion-corporativa\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/www.dircom.org\/ca\/#listItem","position":1,"name":"Home","item":"https:\/\/www.dircom.org\/ca\/","nextItem":{"@type":"ListItem","@id":"https:\/\/www.dircom.org\/ca\/agenda_dircom\/#listItem","name":"Esdeveniments"}},{"@type":"ListItem","@id":"https:\/\/www.dircom.org\/ca\/agenda_dircom\/#listItem","position":2,"name":"Esdeveniments","item":"https:\/\/www.dircom.org\/ca\/agenda_dircom\/","nextItem":{"@type":"ListItem","@id":"https:\/\/www.dircom.org\/agenda_dircom\/category\/presentaciones\/#listItem","name":"Presentaciones"},"previousItem":{"@type":"ListItem","@id":"https:\/\/www.dircom.org\/ca\/#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/www.dircom.org\/agenda_dircom\/category\/presentaciones\/#listItem","position":3,"name":"Presentaciones","item":"https:\/\/www.dircom.org\/agenda_dircom\/category\/presentaciones\/","nextItem":{"@type":"ListItem","@id":"https:\/\/www.dircom.org\/ca\/evento\/presentacion-del-estudio-sobre-el-impacto-de-la-ia-en-la-comunicacion-corporativa\/#listItem","name":"Presentaci\u00f3n del estudio sobre el impacto de la IA en la Comunicaci\u00f3n Corporativa"},"previousItem":{"@type":"ListItem","@id":"https:\/\/www.dircom.org\/ca\/agenda_dircom\/#listItem","name":"Esdeveniments"}},{"@type":"ListItem","@id":"https:\/\/www.dircom.org\/ca\/evento\/presentacion-del-estudio-sobre-el-impacto-de-la-ia-en-la-comunicacion-corporativa\/#listItem","position":4,"name":"Presentaci\u00f3n del estudio sobre el impacto de la IA en la Comunicaci\u00f3n Corporativa","previousItem":{"@type":"ListItem","@id":"https:\/\/www.dircom.org\/agenda_dircom\/category\/presentaciones\/#listItem","name":"Presentaciones"}}]},{"@type":"Organization","@id":"https:\/\/www.dircom.org\/ca\/#organization","name":"Asociaci\u00f3n de Directivos de Comunicaci\u00f3n","description":"Dircom","url":"https:\/\/www.dircom.org\/ca\/"},{"@type":"Person","@id":"https:\/\/www.dircom.org\/ca\/socio\/olga-reviejo\/#author","url":"https:\/\/www.dircom.org\/ca\/socio\/olga-reviejo\/","name":"Olga Reviejo","image":{"@type":"ImageObject","@id":"https:\/\/www.dircom.org\/ca\/evento\/presentacion-del-estudio-sobre-el-impacto-de-la-ia-en-la-comunicacion-corporativa\/#authorImage","url":"\/\/www.gravatar.com\/avatar\/694367c6376b2da7070d381d3394a6bb?s=96&#038;r=g&#038;d=mm","width":96,"height":96,"caption":"Olga Reviejo"}},{"@type":"WebPage","@id":"https:\/\/www.dircom.org\/ca\/evento\/presentacion-del-estudio-sobre-el-impacto-de-la-ia-en-la-comunicacion-corporativa\/#webpage","url":"https:\/\/www.dircom.org\/ca\/evento\/presentacion-del-estudio-sobre-el-impacto-de-la-ia-en-la-comunicacion-corporativa\/","name":"Presentaci\u00f3n estudio sobre IA y Comunicaci\u00f3n","description":"Dircom y Foro IA presentan, en exclusiva, el estudio desarrollado conjuntamente a partir de los datos recogidos este verano entre los socios de Dircom.","inLanguage":"ca","isPartOf":{"@id":"https:\/\/www.dircom.org\/ca\/#website"},"breadcrumb":{"@id":"https:\/\/www.dircom.org\/ca\/evento\/presentacion-del-estudio-sobre-el-impacto-de-la-ia-en-la-comunicacion-corporativa\/#breadcrumblist"},"author":{"@id":"https:\/\/www.dircom.org\/ca\/socio\/olga-reviejo\/#author"},"creator":{"@id":"https:\/\/www.dircom.org\/ca\/socio\/olga-reviejo\/#author"},"image":{"@type":"ImageObject","url":"https:\/\/www.dircom.org\/wp-content\/uploads\/2026\/09\/1080x500_Web_EstudioIA.jpg","@id":"https:\/\/www.dircom.org\/ca\/evento\/presentacion-del-estudio-sobre-el-impacto-de-la-ia-en-la-comunicacion-corporativa\/#mainImage","width":1080,"height":500,"caption":"Estudio Dircom - Foro IA"},"primaryImageOfPage":{"@id":"https:\/\/www.dircom.org\/ca\/evento\/presentacion-del-estudio-sobre-el-impacto-de-la-ia-en-la-comunicacion-corporativa\/#mainImage"},"datePublished":"2026-09-21T17:21:16+02:00","dateModified":"2026-09-29T17:58:45+02:00"},{"@type":"WebSite","@id":"https:\/\/www.dircom.org\/ca\/#website","url":"https:\/\/www.dircom.org\/ca\/","name":"Dircom","alternateName":"Asociaci\u00f3n de Directivos de Comunicaci\u00f3n","description":"Dircom","inLanguage":"ca","publisher":{"@id":"https:\/\/www.dircom.org\/ca\/#organization"}}]},"og:locale":"ca_ES","og:site_name":"Asociaci\u00f3n de Directivos de Comunicaci\u00f3n - Dircom","og:type":"article","og:title":"Presentaci\u00f3n estudio sobre IA y Comunicaci\u00f3n","og:description":"Dircom y Foro IA presentan, en exclusiva, el estudio desarrollado conjuntamente a partir de los datos recogidos este verano entre los socios de Dircom.","og:url":"https:\/\/www.dircom.org\/ca\/evento\/presentacion-del-estudio-sobre-el-impacto-de-la-ia-en-la-comunicacion-corporativa\/","article:published_time":"2026-09-21T15:21:16+00:00","article:modified_time":"2026-09-29T15:58:45+00:00","twitter:card":"summary_large_image","twitter:title":"Presentaci\u00f3n estudio sobre IA y Comunicaci\u00f3n","twitter:description":"Dircom y Foro IA presentan, en exclusiva, el estudio desarrollado conjuntamente a partir de los datos recogidos este verano entre los socios de Dircom."},"aioseo_meta_data":{"post_id":"72804","title":"Presentaci\u00f3n estudio sobre IA y Comunicaci\u00f3n","description":"Dircom y Foro IA presentan, en exclusiva, el estudio desarrollado conjuntamente a partir de los datos recogidos este verano entre los socios de Dircom.","keywords":null,"keyphrases":{"focus":{"keyphrase":"Inteligencia Artificial","score":0,"analysis":[]},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"WebPage","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"breadcrumb_settings":null,"limit_modified_date":false,"ai":{"faqs":[],"keyPoints":[],"schemas":[],"titles":[],"descriptions":[],"socialPosts":{"email":{"subject":"","preview":"","content":""},"linkedin":[],"twitter":[],"facebook":[],"instagram":[]}},"created":"2026-09-21 15:21:16","updated":"2026-09-29 15:58:45","seo_analyzer_scan_date":null,"focus_keyword":"Inteligencia Artificial","additional_keywords":null,"truseo_locale":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/www.dircom.org\/ca\/\" title=\"Home\">Home<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">\u00bb<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/www.dircom.org\/ca\/agenda_dircom\/\" title=\"Esdeveniments\">Esdeveniments<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">\u00bb<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/www.dircom.org\/agenda_dircom\/category\/presentaciones\/\" title=\"Presentaciones\">Presentaciones<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">\u00bb<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\tPresentaci\u00f3n del estudio sobre el impacto de la IA en la Comunicaci\u00f3n Corporativa\n\t\t<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/www.dircom.org\/ca\/"},{"label":"Esdeveniments","link":"https:\/\/www.dircom.org\/ca\/agenda_dircom\/"},{"label":"Presentaciones","link":"https:\/\/www.dircom.org\/agenda_dircom\/category\/presentaciones\/"},{"label":"Presentaci\u00f3n del estudio sobre el impacto de la IA en la Comunicaci\u00f3n Corporativa","link":"https:\/\/www.dircom.org\/ca\/evento\/presentacion-del-estudio-sobre-el-impacto-de-la-ia-en-la-comunicacion-corporativa\/"}],"_links":{"self":[{"href":"https:\/\/www.dircom.org\/ca\/wp-json\/wp\/v2\/tribe_events\/72804","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dircom.org\/ca\/wp-json\/wp\/v2\/tribe_events"}],"about":[{"href":"https:\/\/www.dircom.org\/ca\/wp-json\/wp\/v2\/types\/tribe_events"}],"author":[{"embeddable":true,"href":"https:\/\/www.dircom.org\/ca\/wp-json\/wp\/v2\/users\/708"}],"version-history":[{"count":4,"href":"https:\/\/www.dircom.org\/ca\/wp-json\/wp\/v2\/tribe_events\/72804\/revisions"}],"predecessor-version":[{"id":72983,"href":"https:\/\/www.dircom.org\/ca\/wp-json\/wp\/v2\/tribe_events\/72804\/revisions\/72983"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dircom.org\/ca\/wp-json\/wp\/v2\/media\/72805"}],"wp:attachment":[{"href":"https:\/\/www.dircom.org\/ca\/wp-json\/wp\/v2\/media?parent=72804"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dircom.org\/ca\/wp-json\/wp\/v2\/tags?post=72804"},{"taxonomy":"tribe_events_cat","embeddable":true,"href":"https:\/\/www.dircom.org\/ca\/wp-json\/wp\/v2\/tribe_events_cat?post=72804"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}