{"id":72812,"date":"2026-09-22T10:28:11","date_gmt":"2026-09-22T08:28:11","guid":{"rendered":"https:\/\/www.dircom.org\/?p=72812"},"modified":"2026-09-22T14:38:47","modified_gmt":"2026-09-22T12:38:47","slug":"viii-edicion-del-premio-de-comunicacion-ricardo-pereda","status":"publish","type":"post","link":"https:\/\/www.dircom.org\/ca\/2026\/09\/22\/viii-edicion-del-premio-de-comunicacion-ricardo-pereda\/","title":{"rendered":"VIII edici\u00f3n del Premio de Comunicaci\u00f3n Ricardo Pereda"},"content":{"rendered":"<p>La convocatoria de la VIII edici\u00f3n del Premio de Comunicaci\u00f3n Ricardo Pereda <strong>sigue abierta<\/strong>. Las candidaturas podr\u00e1n enviarse hasta el viernes 2 de octubre a las 20:00 horas:<\/p>\n<p>&#8211; Consulta las <strong>bases<\/strong> de este galard\u00f3n en <a href=\"https:\/\/www.dircom.org\/wp-content\/uploads\/2026\/09\/Bases_VIIIEdicion_-PremioRicardoPereda_26.docx\" target=\"_blank\" rel=\"noopener noreferrer\">este enlace<\/a>.<br \/>\n&#8211; Accede <a href=\"https:\/\/www.dircom.org\/wp-content\/uploads\/2026\/09\/Formulario_Presentacion-candidatura_PremioRicardoPereda_2026.docx\" target=\"_blank\" rel=\"noopener noreferrer\">aqu\u00ed<\/a>\u00a0al <strong>formulario<\/strong> para la presentaci\u00f3n de las candidaturas.<\/p>\n<p>Con este galard\u00f3n se quiere poner en valor y <strong>dar visibilidad a la mejor estrategia de comunicaci\u00f3n<\/strong> orientada a:<\/p>\n<p>&#8211; Construir o mejorar una buena reputaci\u00f3n corporativa en una organizaci\u00f3n<br \/>\n&#8211; Dar visibilidad y fortaleza al liderazgo en comunicaci\u00f3n<\/p>\n<p>Los asociados podr\u00e1n participar enviando sus propuestas de candidatos, seg\u00fan el formulario que se adjunta, a la direcci\u00f3n <a href=\"mailto:aragon@dircom.org\">aragon@dircom.org<\/a>.<\/p>\n<p><strong>Las candidaturas deber\u00e1n indica:<\/strong><\/p>\n<ul>\n<li>Socio Dircom que presenta la candidatura<\/li>\n<li>Estrategia de comunicaci\u00f3n propuesta al Premio<\/li>\n<li>Organizaci\u00f3n responsable de la campa\u00f1a<\/li>\n<li>Dircom responsable de la estrategia<\/li>\n<li>Motivaci\u00f3n de la razones para presentar la campa\u00f1a<\/li>\n<li>Datos de contacto<\/li>\n<\/ul>\n<p>El Premio Ricardo Pereda de Comunicaci\u00f3n est\u00e1 abierto a todas las organizaciones que desarrollen campa\u00f1as estrat\u00e9gicas de comunicaci\u00f3n independientemente de su tama\u00f1o, \u00e1mbito de actuaci\u00f3n o forma jur\u00eddica, siempre que tengan un centro de trabajo o domicilio social en Espa\u00f1a.<\/p>\n<p>Las campa\u00f1as de comunicaci\u00f3n deben haber sido desarrolladas desde el <strong>1 de enero al 31 de diciembre de 2025<\/strong>.<\/p>\n<p>En esta <strong>VIII Edici\u00f3n<\/strong>, el jurado estar\u00e1 compuesto por la propia Junta Directiva de Dircom Arag\u00f3n y dos miembros invitados de reconocido prestigio, que deber\u00e1n tomar la decisi\u00f3n por mayor\u00eda simple. Este a\u00f1o los invitados son Eva P\u00e9rez Sorribes, directora de contenidos de la Cadena Ser y Mari\u00e1n S\u00e1nchez, directora de comunicaci\u00f3n y marketing en Novaltia. El jurado valorar\u00e1 las candidaturas propuestas por los socios y podr\u00e1 proponer las suyas propias.<\/p>\n<p><strong>El fallo se dar\u00e1 a conocer el 20 de octubre y la ceremonia de entrega del Premio se celebrar\u00e1 el 15 de diciembre en el Patio de la Infanta de Ibercaja.<\/strong><\/p>\n<p>IKEA, BSH, Pikolin, Telef\u00f3nica, American Express, Securitas Direct y Ambar han sido las empresas ganadoras de este premio en las ediciones anteriores.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La convocatoria de la VIII edici\u00f3n del Premio de Comunicaci\u00f3n Ricardo Pereda sigue abierta. Las candidaturas podr\u00e1n enviarse hasta el viernes 2 de octubre a las 20:00 horas: &#8211; Consulta las bases de este galard\u00f3n en este enlace. &#8211; Accede aqu\u00ed\u00a0al formulario para la presentaci\u00f3n de las candidaturas. Con este galard\u00f3n se quiere poner en valor y dar visibilidad a la mejor estrategia de comunicaci\u00f3n orientada a: &#8211; Construir o mejorar una buena reputaci\u00f3n corporativa en una organizaci\u00f3n &#8211; Dar&#8230;<\/p>\n","protected":false},"author":708,"featured_media":52779,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":"","_members_access_role":[],"_members_access_error":""},"categories":[1417],"tags":[1325],"class_list":["post-72812","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dircom-aragon","tag-reconocimiento"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Los socios de Dircom Arag\u00f3n pueden presentar candidaturas a este Premio hasta el pr\u00f3ximo viernes 2 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